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Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. Upon provisioning Marketing Cloud Account Engagement, LenoxSoft's Salesforce administrator identifies that a new user, B2BMA Integration, is created. What would be the explanation for this new user?

A) B2BMA Integration is an automatically provisioned user that sends data to Einstein Analytics for B2B Marketing.
B) B2BMA Integration is an automatically provisioned user that creates Engagement History objects in Salesforce.
C) B2BMA Integration is an automatically provisioned user that connects to Salesforce to sync data.
D) B2BMA Integration is an automatically provisioned user that enables user sync from Salesforce to Marketing Cloud Account Engagement.

2. LenoxSoft wants to measure their brand awareness to raise their brand recognition for their company. The company wants to use Marketing Cloud Account Engagement to increase the number of impressions across their online channels. Which are the best reports to monitor impressions to help measure LenoxSoft's brand awareness of a period of time?

A) Monitor no of prospects, form submission and email open rate reports month over month
B) Monitor no of visitors, form conversion and email click-through rate reports month over month
C) Monitor no of visitors, social post enagements and natural search reports month over month
D) Monitor no of prospects, social post enagements and paid search reports month over month

3. If someone opt-out's do we need to delete this Prospect record?

A) False. It is restricted by law not to email them, but we still can track the activity
B) Yes, it is restricted by law

4. How long can it take for Custom Object in Marketing Cloud Account Engagement to sync with Salesforce

A) 1 hour
B) 2 minutes, because that's the frequency of Marketing Cloud Account Engagement looking for changes in Salesforce
C) 4 hours
D) 10 minutes

5. Monthly cost of Salesforce Engage is

A) 50$
B) 100$
C) 15$
D) It's always free

Solutions: