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  • Exam Code: HP2-B102
  • Exam Name: HP Imaging and Printing Sales Fundamentals Exam
  • Updated: Aug 25, 2026
  • Q & A: 63 Questions and Answers
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  • Exam Code: HP2-B102
  • Exam Name: HP Imaging and Printing Sales Fundamentals Exam
  • Updated: Aug 25, 2026
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HP HP2-B102 Exam Syllabus Topics:

SectionObjectives
Customer solutions positioning- Solution mapping
  • 1. Matching HP devices to customer needs
    • 2. SMB vs enterprise print environments
      - Competitive positioning
      • 1. HP advantages in print ecosystem
        • 2. Channel sales fundamentals
          Printing solutions and services- Security and document workflow
          • 1. Document workflow solutions overview
            • 2. Print security fundamentals
              - Managed print services basics
              • 1. Device lifecycle management
                • 2. Cost optimization concepts
                  Imaging and Printing Fundamentals- Sales fundamentals for HP solutions
                  • 1. Value-based selling concepts
                    • 2. Customer needs analysis
                      - HP imaging and printing portfolio overview
                      • 1. HP product positioning basics
                        • 2. Printer categories and technologies

                          HP Imaging and Printing Sales Fundamentals Sample Questions:

                          1. What should a business do before deciding to print in-house?

                          A) Hire a local print shop employee on a contract basis to help develop in-house material
                          B) Determine if they can get a bulk discount on glossy paper
                          C) Use the HP Print Cost Calculator to determine if printing a job in-house is cost-effective
                          D) Find a contractor to create the design


                          2. What is the key technology behind HP leading First Page Out (FPO) performance?

                          A) HPFastRes
                          B) HP Intelligent Networking
                          C) HP Instant-on Fuser
                          D) HP Color Tables


                          3. What is the most important fact to remember about transactional and consultative sales?

                          A) You should focus only on your margin.
                          B) You should minimize time spent with customers.
                          C) You should focus primarily on volume of sales.
                          D) You should focus on your customer's business problems


                          4. What is one way to research a client's regulations, challenges, and concerns?

                          A) talk to the previous sales person who serviced the account
                          B) call your client's competitors and ask questions
                          C) interview the client's customers
                          D) find and study its trade association's website


                          5. What is the goal when optimizing an imaging and printing fleet?

                          A) a balance between cost and productivity
                          B) replacement of single-function printers with multifunction devices
                          C) centralization of printing on a few devices
                          D) replacement of all ink devices with laser devices


                          Solutions:

                          Question # 1
                          Answer: C
                          Question # 2
                          Answer: C
                          Question # 3
                          Answer: D
                          Question # 4
                          Answer: A
                          Question # 5
                          Answer: A

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